In a world shaped by digital transformation, artificial intelligence, and rapidly changing consumer behavior, many students wonder which major can help them stay relevant in the future. Business Commerce is one of the answers. Far from being outdated, this field is becoming even more important because modern businesses need people who can understand markets, connect with customers, and turn business ideas into real commercial results.
Today, companies do not simply sell products in traditional ways. They operate across multiple channels, from physical stores to e-commerce platforms, social media, and digital marketplaces. Customers compare prices instantly, read online reviews, expect fast service, and make decisions based on both convenience and experience. In this environment, businesses need professionals who understand how to manage sales, distribution, customer relationships, and market strategies in a fast-moving commercial landscape.
This is exactly where Business Commerce becomes highly valuable. The major equips students with knowledge about how businesses create value in the marketplace. It helps them understand how goods and services reach customers, how consumer demand changes, how commercial strategies are built, and how companies can grow in competitive environments. These are practical and highly transferable skills that remain essential even as technology becomes more advanced.
Artificial intelligence is changing business, but it is not replacing the need for human thinking. AI can support data analysis, automate routine tasks, and improve decision-making, but businesses still need people who can interpret market trends, understand customer psychology, communicate effectively, negotiate, and build meaningful strategies. In other words, the future belongs not only to those who know technology, but also to those who know how to apply business thinking in a technology-driven world.
Students who choose Business Commerce can prepare for a wide range of careers, including sales, business development, retail management, customer relationship management, trade marketing, distribution planning, and commercial operations. These roles are found in many industries, from consumer goods and services to retail, logistics, and digital business.
At Van Hien University, studying Business Commerce means preparing for a real business environment where adaptability, commercial awareness, and practical skills matter. For students who want a major that connects learning with career opportunities, and theory with action, Business Commerce is a smart and future-oriented choice.
In the age of AI, Business Commerce is not becoming less relevant. It is becoming more important, because businesses still need people who can understand markets, serve customers, and create value where technology and human insight meet.
Nguyen Phuc Khanh, Faculty of Economics and Management